J. Cole is taking The Fall-Off rollout beyond music.

The Dreamville rapper has announced The Fall-Off Magazine, a new 144-page limited-edition print release built around hip-hop storytelling, original photography, artwork, interviews and culture-focused reporting. The debut issue arrives as a companion piece to Cole’s upcoming The Fall-Off era and tour.

The first issue will feature conversations and creative contributions connected to some of today’s most talked-about names in rap, including GloRilla, Lil Yachty, J.I.D., Cash Cobain and more.

Award-winning journalist Bonsu Thompson serves as editor-in-chief of the project, while Felton Brown is listed as publisher. According to the announcement, Thompson brought together a team of around 60 creatives, including journalists, photographers, designers and visual artists, to shape the magazine’s debut.

Thompson described the collector’s edition as a needed moment for hip-hop media, saying the goal was to spotlight the craft, business and humanity behind the culture.

“Hip-hop journalism has somehow expanded, diversified, atrophied and become amorphous all at once,” Thompson said in a press statement. He added that the issue was created to educate readers on the innovation behind hip-hop’s past, present and future.

Brown also framed the magazine as more than a standard rollout item. He said The Fall-Off Magazine captures “a singular moment in time” and creates space for different generations of hip-hop to connect through conversation.

The move gives fans another piece of the larger J. Cole Fall-Off chapter, which has already become one of the most anticipated moments in rap. With the album, tour and now a full print magazine tied together, Cole appears to be building a wider cultural moment around what many believe could be one of the most important releases of his career.